We agree that bottled water is a silly product - considering it’s a resource we get from the tap for free here in Australia. Our aim with creating a bottled water product is to offer everyone an alternative option. Right now, 663 million people around the world don’t have access to safe water while globally we spend more than $160 billion per year on bottled water. So we want to turn what is a silly purchase into something meaningful - funding water and toilets for people in need.
At the same time, we know bottled water doesn’t have a great impact on the environment. At Thankyou, we create innovative products and commit 100% of the profit to help end global poverty, and we believe in doing this in an environmentally responsible and sustainable way. Over the past few years, we’ve made improvements on our current water product that we’re super proud of like moving to a European bottling process which reduced the amount of water wastage in our production process but this is just the tip of the iceberg for us. Right now, our team are working on a game-changing idea in this space and we’re looking forward to being able to share it soon. Watch this space.