Why are your nappies no longer on your website?

When we set out into the nappy category in 2016, we had a vision to take them to the world. We developed a nappy that was as biodegradable, if not more biodegradable than the market leader, but still, the reality of the impact these nappies have on the environment is real. For them to actually biodegrade, you have to separate the top cover, back cover and the absorbent layer, and let's be real, not many parents are going to be up for that! A bit like our approach with water, we thought we’d figure out an amazing sustainable solution to enable us to produce a nappy that had minimal impact on the environment. We've been working on it but at the moment every solution we've looked at has felt like green-washing, versus actually being a responsible answer to a very real problem. So, for now, we are not taking our nappies to the world. They are still available in Australia at Woolworths and online from Amazon, and we're working on finding the best solution to this very real challenge.